
I help entrepreneurs bring their vision to life by turning digital chaos into clear, functional systems.
Since 2005, I’ve supported hundreds of entrepreneurs, authors, and educators in building online businesses that are not only beautiful, but operationally sound. I work primarily within the WordPress ecosystem, where I design and integrate websites, brands, and backend systems so the technology actually supports the business instead of overwhelming it.
What sets me apart is my ability to see both the big picture and the tiny moving parts. I don’t just build websites. I help entrepreneurs make sense of their tools, data, workflows, and decisions, often stepping in before costly or misaligned tech choices are made.
I’m known for being calm, practical, and deeply systems-oriented. Clients often come to me when things feel scattered, half-built, or held together with duct tape. My role is to bring structure, clarity, and confidence back into the equation.
I’m the founder of Profoundly Purple, formerly Kissa’s Kreations, which I started over 21 years ago, at age 21. Over the years, I’ve developed and supported hundreds of websites and complex digital setups, including WordPress Multisite environments, online courses, membership systems, and webinar-based businesses.
From 2018–2020, I served as Lead Organizer for the Kansas City WordPress Meetup Community and annual WordCamp Conference and was a co-organizer since 2014. I’m based in the U.S. and work with clients internationally.
At the end of the day, my work is about one thing:
making technology feel supportive instead of stressful.
What I Do
Digital Systems & Structure
I help entrepreneurs design and organize the systems that run their business, including:
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File and folder organization (computer, cloud, photos)
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Email, contacts, passwords, and data management
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CRM setup and cleanup
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Tech stack decision support before purchases are made
WordPress Websites & Platforms
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WordPress website builds and redesigns
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WordPress Multisite architecture
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Online courses and membership platforms
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Hosting, domains, email, and maintenance
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HTML, CSS, and light PHP customization
Brand & Visual Design
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Brand development and audits
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Logo and visual identity design
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Website and social media branding
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Presentation and slide design
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Print and promotional materials
Marketing & Delivery Support
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Webinar setup and live assistance
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Email marketing systems and automation
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Online course delivery structure
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Audio and video editing support
Advisory & Ongoing Support
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Tech consulting and decision-making support
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Systems training and coaching
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“Call before you buy” guidance to prevent misaligned tools
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My Expert Specialties: WordPress Multisite, Online Courses, Webinar Assistant & Data Management
Websites: WordPress website design & development, specialist in WordPress Multisite, online course development, domain name, email address & hosting management, website maintenance, basic search engine optimization (SEO), audio & video support, shopping cart setup & maintenance. Know HTML, CSS and some PHP.
Graphic Design: Business, Personal & Event brand development, brand audits, logo design, social media branding & consulting, newsletter designs, photo editing & enhancement and PowerPoint slide presentations.
Print Design: Collateral materials (brochures, business cards, labels, letterhead, name badges, postcards etc.), Promotional materials (buttons, mugs, lanyards, shirts, stickers, etc.), outdoor billboards and banners, advertising in print publications and more.
Marketing: Webinar setup and live assistance, internet & email marketing, autoresponder setup, social media management.
Data Management: Systematically organizing login & passwords, email management, contact management, computer file organization and more.
And More: Audio/conference call editing, video editing, computer support, online systems setup & structure, training & coaching on technology, and much more.
Skills: Blog Design / Customization, Blog Maintenance, Bookkeeping, Customer Service, Live Events, Merchant Accounts, Membership Management, Newsletter & Ezine Broadcasting, Online Audio Recording, Online Research, PowerPoint Presentations, Shopping Cart Setup & Maintenance, Search Engine Marketing, Teleclass Setup & Management, Traffic & List Building, Virtual Events, Webinar Setup & Management, Word Processing / Typing of 50WPM.
Software Systems:
Appointment systems (Acuity, Calendly, Appointy, SimplyBookMe),
Project Management Systems (BaseCamp, SalesForce, Asana),
Email Marketing ( Amember, Aweber, Constant Contact MailChimp),
CRMs (Salesforce, Hubspot, Zoho, Infusionsoft/Keap),
Design (Canva, Ulead Gif Animation, Xara Designer Pro, Illustrator, PhotoShop),
Video Editing (Camtasia),
Bookkeeping (Quickbooks Online, Wave, Mint),
WordPress (Plugins: Easy Digital Downloads, LearnDash, WishList Member, Woo Commerce and more. Themes: Genesis Theme Framework & Divi),
Webinars (WebinarJam, Zoom, GoToWebinar)
Google Apps, Adobe Creative Suite 6 (Illustrator, PhotoShop, Dreamweaver), Microsoft Office (Excel, Outlook, PowerPoint, Publisher, Word) Slack, and many many more!
Training & Certifications
From Alexis Neely: LIFT Foundation, Money Map 2011 & 2014
From Ben Hunt: Breakthrough Marketing
Simmonds Restaurant Management, Inc.: Management Training; Received Highest score for Phase 2 Test 96%, Final Test 96%, Overall Test 95%, Guest Service Expert & Crew Food Safety, Training Coordinator, Quality Control Expert, Team Leader
Fred Pryor Seminars: Excel Basics Certificate, Outstanding Receptionist Certificate
My Office
I’ve put a lot of thought into what surrounds me where I spend the greatest part of my life and would love to share it with you.
I have three 32″ HP LED monitors* on a 72″ Black Versa Center Desk with Dioder 4 Piece Light Strip Set* (set to purple) , Merc Stealth Steelseries Keyboard* (that glows purple), Logitech G502* gaming mouse, Blue Yeti USB Microphone* and very comfortable Realspace PRO Quantum Mesh Chair (bought January 2012 so it lasted over 14+ years!).
I have more photos and details on my personal blog http://meetkarissa.com/workspace.
What I Stand For…
Honesty and integrity. I don’t subscribe to the high pressure, scammy, scarcity marketing tactics that are so prevalent.
Things done right! This means while perfection is not always possible, it will be pretty darn close. You can feel comfortable knowing that it’s in good hands.
Confidentiality. A high degree of professionalism and personal discretion. I guard the high level of access to accounts that I am given.
Efficiency. I have a strong desire to revolutionize, improve, maximize, optimize, grow, and make things run more efficiently.
Loyalty. I have my client’s interest at heart, sometimes even more than my own.
Ownership. I take my clients business’ and treat it as my own. I can’t help but grow to care so much for your success and become an ambassador and champion for it.
My Top 10 Values
1. Integrity (honesty of self and others)
2. Order (systems, organization, strategic)
3. Challenge (learning and growth)
4. Efficiency (innovation)
5. Service (helping others)
6. Recognition
7. Excellence
8. Freedom
9. Creativity
10. Intimacy
My Assessments
Personality tests describe the nature of others in business.
Strengths Finder
Achiever, Deliberative, Input, Learner, and Strategic
Enneagram
1 with a 2 wing
Fascination Advantage
The Secret Weapon
(Mystique + Innovation)
Human Design
5/1 Splenic Projector
DISC
D/CS
Briggs Myers
INTJ
